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What is Search Optimization?
SEO, or “search engine optimization,” means the process of optimizing your website to show up more often on Google, Microsoft Bing, and other search engines.
Whenever people search for products you sell, or services you provide, you want to be at the top of the results!
The better visibility your pages have in search results, the more likely possible clients and customers are to click on your website.
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What is Search Optimization?
SEO, or “search engine optimization,” means the process of optimizing your website to show up more often on Google, Microsoft Bing, and other search engines.
Whenever people search for products you sell, or services you provide, you want to be at the top of the results!
The better visibility your pages have in search results, the more likely possible clients and customers are to click on your website.
LET'S TALK
Why is SEO Important?
Trillions of searches are conducted every year. Search is often the primary source of traffic for websites, which makes it essential to be “search engine friendly” on any platform where people can search for and find your brand or business.
Improving your visibility and ranking higher in search results than your competition, can make or break your business!
Another reason SEO is critical for brands and businesses: unlike other marketing channels, good SEO work is sustainable. When a paid campaign ends, so does the traffic.
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Types of SEO
Technical SEO: Optimizing the technical aspects of a website to make the user experience better and show up higher on SERPs (Search Engine Ranking Pages)
On-site SEO: Optimizing and adding relevant content on a website for users and search engines to find more easily
Off-site SEO: Creating brand assets (e.g., people, marks, values, vision, slogans, catchphrases, colors) and doing things that will ultimately enhance brand awareness and authority, as well as create demand generation.
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Types of Search Engine Optimization
Technical SEO: Optimizing the technical aspects of a website to make the user experience better and show up higher on SERPs (Search Engine Ranking Pages)
On-site SEO: Optimizing and adding relevant content on a website for users and search engines to find more easily
Off-site SEO: Creating brand assets (e.g., people, marks, values, vision, slogans, catchphrases, colors) and doing things that will ultimately enhance brand awareness and authority, as well as create demand generation.
Learn More
Active SEO Management
Unlike many other agencies, we don’t just put together a cookie-cutter Search Engine Optimization plan. Instead, we create strategies and goals that are meaningful for your business, and constantly monitor and optimize to achieve the best results.
By leveraging the latest tools and platforms, we are able to analyze data and user behaviors to bring potential clients and customers to your website. We achieve this through:
• Analytics and Search Console Data
• Google Business Profile Management
• Content & Keyword Optimisation
• Custom Live Digital Performance Dashboards
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Ready to learn more about how CarverMedia can help you with SEO or Search Engine Optimization?